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The Ultimate Fishing Lure: Why DeLong Lures Are the Best Choice for Anglers

kids fishing for blue gill and girl fishing for bass

For over 75 years, DeLong Lures has been at the forefront of the fishing tackle industry, trusted by anglers across the globe for their exceptional quality and performance. Whether you’re a seasoned pro or just starting your fishing journey, DeLong Lures are designed to help you land more fish, every time. What Makes DeLong Lures […]

Best Bass Fishing Lure Color Nobody Uses

best bass fishing lure color nobody uses. brown with grey belly 3 hook pre rigged rubber worm lure

I will be brutally honest about owning a fishing lure company. You have to catch fisherman to grow a bait making business, but you have to catch fish to keep it running. Many lure companies have come and gone, but DeLong has been around since 1946! My years owning this business have helped me learn […]

Walleye tournament cheaters indicted, boat and trailer seized!

Two men have been charged for allegedly ( allegedly for the attorneys…..) cheating in a walleye tournament earlier this month. Jacob Runyan, 42, and Chase Cominsky, 35, have been charged with cheating, attempted grand theft, possessing criminal tools, and unlawful ownership of wild animals, prosecutors said. “I take every crime seriously, and I believe what […]

Do Fish Smell?

Many people have not considered that fish have a sense of smell. A fish’s ability to smell is documented to be approximately 1,000 times better than a dog! From bass to sharks, Predator fish smell much better in water than humans do in the air. It stands to reason that scented lures are a must. […]

Do Fish Fart?

Have you ever gone fishing with a pothead, and they asked you a stupid question you couldn’t get out of your head? Welcome to my week! I was out fishing with a guy that will remain unnamed. His ability to catch copious amounts of fish is only surpassed by his ability to inhale high volumes […]

The History of Delong Lures

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In 1946 David DeLong poured his first six-inch Kilr worm in Akron, Ohio. He would goon to form the Delong lure company, which set up business in nearby Cleveland. Thecompany expanded and moved its operation to Centerville, Ohio, to operate for the nextseveral decades.In Centerville, the company hit its stride and would be at the […]